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What is EPC in Affiliate Marketing?

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What is EPC?

Some people are confused about EPC or “earnings per click”, but it is a common type of payment model in affiliate marketing industry, and a simple formula that you determine the bulk value of CTR that they bring to their affiliate program.

The formula for determining the EPC is simple, it is –

{Affiliate Earnings (Profit) ÷ Clicks} x 100
CJ Affiliate Network defines EPC as

What is 7 Day EPC?

That means 7 days EPC is the total amount of commissoion that you can earn from selected affiliate promgram for every 100 buyers in the duration of 7 days.

What is 3 Month EPC?

3 Month EPC is just like 7 Day EPC. It is how much commission you can earn from the selected affiliate on a 3 Month basis.

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